CASE STUDIES - Data Analytics Company

Industry – Data Analytics
  • Leading global performance management company.
  • A global performance management company, that provides a comprehensive understanding of what consumers watch and buy.
Business Case
  • Automation to combat challenges in harmonizing product information from global Stock Keeping Units (SKUs) to local SKUs.
  • They had close to 40 different products across different markets that had different definitions and constituents.
  • Currently manual conversion.
Solution
  • RPA implemented based on established global standards to automate categorization at the local level.
  • Incoming data from retailers, vendors which consisted of multiple formats such as text, images etc., are processed using cognitive automation capabilities.
ROI Outcomes
  • Implementation of cognitive automation helped to achieve 98.5% accuracy in product categorisation.
  • Up to 70% of the process was automated and manual effort was reduced up to 80% through deployment of cognitive automation.